RUSK COUNTY Wis. (WLAX/WEUX) – A man is dead after an ATV crash in Rusk County. The sheriff’s office says around 9 last night, first responders were called to a crash near the town of Atlanta, west of Ladysmith.

Emergency crews say they found Jay Holcomb from Bruce pinned under his ATV in a ditch. Holcomb was taken to a hospital where he was pronounced dead. The crash is still under investigation.